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Pretty funny shit. Love the kids rocking the Urbanears while they listen to a rated R Azelia Banks track. Kids are cute, you gotta see it http://www.youtube.com/watch?v=RJvEhVd-ZWU&feature=youtu.be.

Santa Muerte: The Cult of Saint Death

Another great read from the Freshjive crew this time about a symbol of worship throughout Mexico called Santa Muerte. Read the article on the Freshjive blog http://blog.freshjive.com/2012/03/santa-muerte-the-cult-of-saint-death/.

Steve Harrington x ACE Hotel Palm Springs x Generic Surplus

Here's some shots of the brand new collaboration between Ace Hotel, Steve Harrington and Geneirc Surplus on Hypebeast. The collection will drop during Coachella music festival in Palm Springs. Scroll below for the details on the release party and go if you're in the area. See the full article on Hypebeast http://hypebeast.com/2012/03/steven-harrington-x-ace-hotel-palm-springs-x-generic-surplus-2012-footwear-capsule-collection/.

Generic Surplus on Marcus Troy

Thanks to Marcus Troy for the shout outs on the Beckley. Check out what Macus says on his blog http://marcustroy.com/footwear/footwear-generic-surplus-beckley-hero-spring-2012/.

The Ace Hotel X Steven Harrington X Generic Surplus

Generic Surplus and Ace Hotel Palm Springs reunite this summer to present an innovative take on the Borstal shoe through the eyes of artist, Steven Harrington. Drawing cues from Southern Californian culture and the unique Palm Springs landscape, the collection reflects the color scheme and textures of the astonishing mountains, the cool blues of the pools and the desert that surrounds the hotel. Incorporating the cotton weave patterned fabric Rattan into the staple style’s design and featuring graphic artist Steven Harrington’s artwork on the insole and shoe box, the result is an original, easy-to-wear shoe perfect for poolside as well as a stroll through the desert sand.

"Just last summer I worked on a three day long art project out in Joshua Tree California. We needed a place to stay overnight to recharge and rest, so my introduction to the Ace Hotel in palm springs made for the perfect desert oasis," adds Harrington. "When Generic Surplus approached me to collaborate on the Ace Hotel project this year, it seemed like the perfect fit. So once again, I find myself exploring the endless amounts of possibilities the desert has to offer."

  Come celebrate this unique collaboration at the Ace Hotel Palm Springs during the Coachella music festival as Generic Surplus hosts a poolside pop-up shop over both weekends. The desert-themed destination spot will be chock full of festival essentials as part of a larger capsule collection designed by Harrington himself. The store will not only feature every colorway in this rare collaboration but also tees, tanks, bandannas and towels drawing on the same desert pallet.

The meaning & history of Palmistry

Palmistry, also known as Chiromancy, is an age-old tradition practiced all over the world. Used to draw insight about one’s life through the unique characteristics of one’s hands, palmistry is a popular practice for those seeking guidance or understanding about their own life and future. Read the entire post on the Freshjive blog http://bit.ly/GIEx1V.

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Native Featured on BET's Rip the Runway

The Howard in Torch Red was featured on BET’s Rip the Runway show that aired last night! You can view the full program at:http://www.bet.com/video/riptherunway/2012/full-show/rip-the-runway-2012-full-show.html.

Still Life Native display

Fresh new Spring 12 colors just came in at Still Life in Victoria. See more on Still Life at http://www.stilllifeboutique.com/lifestyle/post/360/for-him-for-her-native-shoes-spring-2012.

Molami on Contra

A great look at our new luxury headphone brand Molami. For now Roden Grey (Vancouver) will be exclusive in Canada so hit them up to try em out. See more http://www.thinkcontra.com/molami-spring-2012-headphone-collection/

17 things to do in your Verona's

Native Shoes introduces The Verona, an espadrille-inspired slip-on and the latest edition to the brand’s lightweight footwear collections. Featuring a two-piece sandwich construction, the Verona’s thickened sole provides enhanced durability, while a soft EVA-upper with breathable hole patterns offers extreme comfort. EVA’s natural properties make the slip-on completely waterproof, shock absorbent, washable, odor resistant and free of animal byproducts. In conjunction with this launch, Native will release a film short titled ‘17 Things You Should Do in Your Veronas’. Staying true to its motto, the brand ‘keeps it lite’ with a whimsical foray into the many activities suited for the Verona, from discovering romance and exploring paleontology to perfecting your stance. Added bonus – artistic rock band Warpaint's Theresa Wayman plays the love interest!  http://nativeshoes.com/verona17things

Steve Harrington x ACE Hotel Palm Springs x Generic Surplus

We can't wait for this Generic Surplus x Steve Harrington x Ace Hotel collaboration. It's set to coincide with Coachella next month and a pop up shop and large mural will be on display at the Ace Hotel. Stay tuned for more updates and we will surely post the shoes in a minute here.

Basics

You can't go wrong with Freshjive Basics. Wearable all day every day.

Candyland

A nice little editorial on Urbanears featured in Kenton Magazine. See the article http://kentonmagazine.com/kenton_editorials/candyland/ .

And the winner is

Urabanears! MTV did a little headphone review and Urbanears came out shining! See the article http://fora.mtv.ca/2012/03/spring-ear-candy/.

Fresh Jive x The World's Got Problems: Not Subhuman, Part 2

Not only does Los Angeles have the largest homeless population in the U.S., it also ranks as the "meanest" city in terms of its systematic mistreatment of homeless people. According to the National Law Center on Homelessness and Poverty, L.A. beats other U.S. cities in systematically mistreating the homeless, by passing anti-homeless laws and zealously enforcing them. T-shirt available exclusively at Reserve Online.

Generic Surplus on Freshly Educated Men

Check out Generic Surplus on Freshly Educate Men  http://freshlyeducatedmen.wordpress.com/2012/03/09/generic-surplus-launches-new-spring-2012-collection/.

Swizz Beats loves his Urbanears

Here’s a little Swizz Beats interview: http://thefader.tumblr.com/post/18607298446/swizz-beatz-on-megaupload-im-putting-the

Generic Surplus Spring 2012 : The Borstal

The Borstal gains its name from the type of reform schools wayward youth were submitted to in early 20th century England. Given a nautical update this season, the Borstal comes in either natural/dark earth, navy/white or red/white striped canvas, all with antique gold eyelets, off white outsole and chocolate leather back heel panel and piping. 

Available at www.genericsurplus.com

Native in LOULOU - MAR 2012